Launching Carver Neighborhood Market has been a strategic experiment in finding what will work best for our community. We’ve learned from similar groceries in other markets, and we’ve adjusted our product mix along the way to cater to our customers. We offer weekly promotions to find that sweet spot where Carver Neighborhood Market can increase our sales.
This month, we were honored to be featured on Food Tank in an article written by our friend and partner John Bare. Bare is vice president of The Arthur M. Blank Family Foundation and directs grant making to increase access to healthy, affordable food for Georgia families.
The article, “Addressing a Food Oasis with Right-Size Retail,” acknowledges how Atlanta neighborhoods are often characterized by low density and low incomes. Where “big box” grocers may not be able to survive, Bare coins a term – “right-size retail” – to describe stores like Carver Market that can meet the need in these communities.
This piece is a huge encouragement to us in our work at Carver Market. And we are seeing how our small store has been able to make a big impact. Please click here to read the full post on Food Tank.